The original Keep Calm and Carry On poster was a pre WW2 propaganda poster created by the British government in 1939, meant to be uplifting for a public who were told of potential bombings in metro areas.


The poster, produced by the Ministry of Information, incorporated a unique and recognizable font and design as a message from the King directly to his people. The symbol of a Tudor crown, a widely used symbol of government authority, was chosen to head the poster.


Once the poster resurfaced and was used as branding for merchandising products, the popularity grew. Today, through a wide variety of media, the poster has undergone various parodies, imitations and co-optations, making it a notable meme.


obfuscate is an exercise in semantics, a statement on the power of propaganda as a branding and marketing tool in our consumer-driven culture and how propaganda is even reduced to banality. In exhibiting this installation, the public are invited to make a choice to either take home free 'truths' from clipboards or pre existing banal samples from the floor, gleaned from the internet.



Digital output to high gloss paper, aluminum clipboards, flashlights

© 2013



2013 No Memes No, curated by Chris Bentzen, Hot Art Wet City Gallery, Vancouver, BC

2013 5 Digital Installations, Culture Days, Aberthau Mansion - West Point Grey, Vancouver, BC